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Sr. Product Marketing Manager

Israel · Full-time

About The Position

Reporting to the Director of Product Marketing, the Sr. Product Marketing Manager will have direct responsibility for go-to-market strategy, messaging and positioning, sales enablement, and campaign development for Cellebrite’s market-leading solutions globally.

Required skills and capabilities:

Marketing programs delivery: Lead go-to-market planning and execution (messages, positioning, differentiators, benefits, collateral, sales tools, training) of new and existing offerings
Work directly with product management and sales teams to translate product value intro customer value
Collaborate with internal marketing teams for campaigns execution and optimization
Plan and execute global campaigns to increase awareness and generate demand
Strategic customer planning: Work closely with Field Marketing to develop ABM programs based on account needs
Customer engagement: Develop deep understanding of the buying decision making process, personas involved and needs
Develop and execute content strategy to meet the buyer engagement model
Create sales enablement tools to support sales efforts throughout the buying process

Requirements

· At least 10 years of relevant experience in global product marketing or senior marketing positions

Proven experience in storytelling and strong presentation skills (of ideas and products). Experience in developing product positioning and messaging.
A strong comfort level working with customers to obtain feedback, develop use cases and qualify them for reference ability.
Successful track record leading new product introductions in a global environment. Experience supporting a product line on a global basis is a plus.
Tech savvy: Maintain adequate knowledge of current tech trends

Desired skills:

Excellent written English and verbal communication skills - a MUST (writing samples will be requested upon application). Native English speaker.
Experience marketing technology to federal, state, and local government (esp. law enforcement) is an advantage
Collaborate and coordinate across global teams in a fast-paced working environment
A multi-tasker who is comfortable with the fast-paced environment
Strong written communications skills.
TRAVEL: 20% travel expected

Apply for this position

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