Mobile Lifecycle Articles

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Tuesday, Aug 16, 2016 - Vanilla-plus

Empower the front line to improve the telco customer’s experience

Read on the ways technology is empowering temporary workers at retail outlets, ensuring they can increase their conversion rate and keep your customers happy and loyal.

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Information Age
Thursday, Aug 11, 2016 - Information Age

Think you’ve wiped your phone? Think again.

Deleted sensitive information on your mobile device can be recovered by criminals focused on physically stealing and infecting mobile devices with malware

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IT Pro Portal
Thursday, Jul 21, 2016 - IT Pro Portal

Empowering the frontline in mobile phone shops

Mobile operators are feeling the pressure to differentiate their customer service experience in a highly competitive industry. Operators can win over customer loyalty by keeping them engaged in solutions that satisfy their needs and lifestyle.

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NewBusiness Magazine
Friday, Jul 08, 2016 - NewBusiness Magazine

Think you’ve wiped your phone? Think again.

Mobile devices have become woven into the fabric of our lives, with the vast majority of us choosing to store sensitive personal information on them. A simple wipe or reset of the mobile device done in-store is not always sufficient.

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GoMo News Magazine
Friday, Jan 22, 2016 - GoMo News Magazine

Guest Post: Advanced diagnostics technology as an AMS business differentiator

In all industries, business growth is a universal goal. However, for Aftermarket Service (AMS) providers in the mobile/cellular sector, it means evolving solution offerings beyond simple depot repair, to broader end-to-end capabilities.

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Tuesday, Nov 03, 2015 -

Solving mobile device battery problems

Solving mobile device battery problems - Recently introduced to the market, new patent-pending battery testing method provide lab-quality battery health checks in under two minutes, without needing to remove the battery from the phone. Adoption of these battery tests by a wireless operator or retailer could bring the service into stores or integrate it into the service provider’s branded app.

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Information Age
Wednesday, Oct 07, 2015 - Information Age

Can we ever solve the mobile device battery problem?

The problem of smartphone battery drain isn't going away, but mobile retailers, operators and consumers can work together to prevent it becoming a digital pandemic.

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Telecom Handel Germany
Monday, Sep 07, 2015 - Telecom Handel Germany

Vodafone: Rapid Diagnostics in the store

Cellebrite’s Diagnostics solution deployed at Vodafone and partner stores from mid- September. (Article is in German)

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Telemedia Online
Tuesday, Aug 25, 2015 - Telemedia Online

No Trouble Found: How mobile operators are losing customer loyalty

To reduce customer complaints, increase customer satisfaction, and reduce churn, there are three closely-related building blocks that mobile operators need to evaluate and adopt, if they are not already part of their portfolio: self-help applications, remote diagnostic tools, and advanced in-store technical support.

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Comms Business Magazine
Monday, Aug 24, 2015 - Comms Business Magazine


The 2015 UK Communications Market Review (CMR) from Ofcom tells us that the smartphone is now the device of choice for internet access and that some two-thirds of the population has such a phone on their person or thereabouts – but what if you lose it? Or if it malfunctions?

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Vanilla +
Monday, Aug 24, 2015 - Vanilla +

No Trouble Found: How mobile operators are losing customer loyalty

To reduce customer complaints, increase customer satisfaction, and reduce churn, there are three closely-related building blocks that mobile operators need to evaluate and adopt, if they are not already part of their portfolio: self-help applications, remote diagnostic tools, and advanced in-store technical support.

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Fresh Business Thinking
Thursday, Aug 20, 2015 - Fresh Business Thinking

No Trouble Found: How Mobile Operators are Losing Customer Loyalty

With the rise in smartphone use and the ability to download any application a consumer desires, mobile operator call centers are finding themselves increasingly responsible for not only traditional network and hardware problems, but also software problems.

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Information Age
Wednesday, Aug 19, 2015 - Information Age

Fix it yourself: It's time for mobile users to embrace self-help and remote diagnostic tools

Despite significant developments in mobile operating systems in recent years, and general improvement in customers’ mobile software knowledge, the difficulties for providers lie in the identification and resolution of software-related problems.

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Monday, Aug 17, 2015 -

The direct link between smartphone bugs and customer churn

A direct link between smartphone bugs and customer churn - The article looks at the relationship between smartphone software issues and customer dissatisfaction.

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RCR Wireless News
Monday, Aug 17, 2015 - RCR Wireless News

Reader Forum: Minor phone problems decrease satisfaction, increase churn

Recurring phone problems present particular challenges to both consumers and operators. These issues happen when technical support staff can neither find a hardware fault nor pinpoint any software defects.

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Customer Experience Magazine
Monday, Aug 03, 2015 - Customer Experience Magazine

Even a Minor Smartphone Bug Can Cause Customer Churn

Greater reliance on smartphones has brought along increased public expectation for flawless operation. Consumers expect that all smartphones are easy-to-operate and immune from bugs and glitches.

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Vanilla +
Thursday, Jul 30, 2015 - Vanilla +

Study finds direct link between customer churn and smartphone bugs

A revamped customer service experience could capture 14 to 18% of customers at risk of switching to a different provider, while bolstering loyalty among the rest of an operator’s existing customer base.

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Smart Chimps
Tuesday, Jul 28, 2015 - Smart Chimps

Bugs: Minor mobile problems cause churn

A 2015 Ovum study found that poor customer experience around phone problems is detrimental to loyalty, and can increase churn when customers blame phone problems or poor repair service on the operator or retailer.

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Business Review Europe
Monday, Jul 27, 2015 - Business Review Europe

Minor mobile phone problems causing customer churn

Mobile operators that recognize the huge impact device issues have on customer satisfaction, and take a proactive role to respond, diagnose, and address these issues, will be well-placed to enhance the customer experience.

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What Mobile Magazine
Wednesday, Jul 22, 2015 - What Mobile Magazine

Feature – A good workman never blames his smartphone

A recent study suggests that one of the leading causes of users leaving mobile networks is due to smartphone performance decline. However, is it really the providers fault?

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IT Pro Portal
Monday, Jul 13, 2015 - IT Pro Portal

Minor mobile phone problems causing customer churn

Customers want fast fixes and convenient in-store service, and many expect – and demand – that all operators or retailers will provide a certain level of support when something goes wrong.

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Information Age
Monday, Jun 22, 2015 - Information Age

How multichannel diagnostics can empower mobile users and their providers

Today's always-connected mobile environment has long held the potential for mobile addiction. Smartphone technology has simplified the way we live by providing a seamless connection to anything and everything, a proverbial lifeline where users can perform a multitude of tasks, 24 hours a day, seven days a week.

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BDAILY Magazine
Thursday, Jun 18, 2015 - BDAILY Magazine

Diagnostics keeps your customers close and phones closer

Diagnostics keeps your customers close and phones closer - Providers need to work at resolving the issues they are faced with. Customers should be taking advantage of the easier-to-use self-diagnostic applications that can help them resolve faults without the need to even contact their provider.

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TechRadar – Amir Lehr
Tuesday, Feb 24, 2015 - TechRadar – Amir Lehr

Never mind huge repair bills: we should be able to fix our own smartphones

TechRadar, the largest UK-based consumer technology news and reviews site, recently published an article by Amir Lehr, EVP, Products and Business Development, about empowering mobile phone users to detect and correct mobile phone problems with on-device diagnostics applications.

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Sunday, Nov 09, 2014 - Reuters

Cellebrite Sees Sales Boost from Smartphone Remote Repair Tool

The Reuters News Agency has filed an extensive report on Cellebrite's Diagnostics solution. Reporting on an interview with Amir Lehr, the agency writes: "Cellebrite expects a sharp boost in sales in the next two years after it launched a diagnostic tool that can fix smartphones remotely."

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Fresh Business Thinking– Amir Lehr
Wednesday, Oct 22, 2014 - Fresh Business Thinking– Amir Lehr

DIY Diagnostics: The Mobile Phone Repair Landscape is Changing

Their needs to be a shift in the mobile repair landscape by helping the user diagnose and deal with their own problems, quickly, easily and with little hassle, writes Amir Lehr, VP of cellular products at Cellebrite.

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loyalty360 - Alan Solarino
Wednesday, Oct 01, 2014 - loyalty360 - Alan Solarino

Improving the Profitability and Value of Mobile Phone Trade-In Programs

Trade-in programs can be a profitable way for mobile retailers to attract and retain customers, but they are now experiencing a financially crippling challenge. With the adoption of anti-theft apps such as Find My iPhone, devices that have these features activated cannot be reactivated in a secondary market, leading to millions of dollar of losses. Retailers need to realize this serious issue and resolve it to ensure the continued profitability of these programs.

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Wireless Dealer Magazine - Alan Solarino
Sunday, Jun 22, 2014 - Wireless Dealer Magazine - Alan Solarino

Reduce Mobile Malware Costs with In-Store Diagnostics

As more and more consumers use mobile devices as their primary channel for online purchases, social media, and other online activities, smartphones have officially become high value targets to malicious software attacks. Implementation of a diagnostics solution with malware detection and removal capabilities benefits device owners, mobile retailers and carriers.

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The Fonecast - Amir Lehr
Monday, Jun 02, 2014 - The Fonecast - Amir Lehr

How mobile phone retailers must embrace technology to diagnose phone faults

Amir Lehr of Cellebrite writes: Mobile phone faults pose a daily problem for mobile phone retailers. According to mobile diagnostics expert Cellebrite, 60 per cent of cases are software-related issues with the smartphone, and can be resolved within minutes.

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Wednesday, Feb 26, 2014 - TechRadar

Webroot and Cellebrite offer mobile malware protection to telcos and retailers

Security specialist Webroot and mobile data expert Cellebrite have teamed up to launch what they claim is the first anti-malware detection and removal service for mobile operators and retailers. Announced at MWC 2014, the service, which will be marketed as a product, will see Cellebrite placing Webroot's Mobile App Reputation Service and URL Classification Service under the bonnet of its diagnostics product range.

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Information Security Buzz – Amir Lehr
Friday, Feb 21, 2014 - Information Security Buzz – Amir Lehr

The hidden dangers of the BYOD phenomenon

The Bring Your Own Device (or BYOD) policy allows employees to bring personally owned mobile devices (laptops, tablets, and smart phones) to their workplace, and use those devices to access company information. With many employees now owning an exclusively work mobile phone and others holding business information on their personal phones, their devices could hold anything including usernames, passwords, financial information and highly confidential data. Security breaches are commonplace these days and employees must do all they can to ensure they are not making such an incident easy, as many often overlook how much risk their mobile phone carries.

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Professional Security – David Heled
Thursday, Jan 30, 2014 - Professional Security – David Heled

Mobile malware anniversary

2014 marks the tenth birthday of mobile malware, when in 2004, Cabir infected Nokia Series 60. Cellebrite VP R&D, David Heled, VP R&D, Cellebrite, advises on the consequences of mobile malware today and how it can be identified, before it’s too late.

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Techie News
Wednesday, Jan 29, 2014 - Techie News

Viewpoint: The mobile malware epidemic 10 years after Cabir infected Nokia Series 60

It has now almost become second nature for us to be cautious of malicious software. We know not to open unknown emails, download applications from unconfirmed sources or visit unverified websites. So why do these rules relax for our mobile phones? Many believe that malware is a problem exclusively for PC users when in actual fact, mobile malware, which is now a decade old, is also a dangerous reality for smart phone users.

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Professional Security - Amir Lehr
Monday, Jan 13, 2014 - Professional Security - Amir Lehr

Wiping mobile concerns

A decade ago, the majority of mobile phones were used exclusively for making calls, sending text messages and perhaps surfing the net at a push. But if you asked any consumer now how their phone is used, it would be a very different story, writes Amir Lehr, VP Cellular Products and Business Development, Cellebrite.

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Information Age - David Heled
Tuesday, Jan 07, 2014 - Information Age - David Heled

The mobile malware epidemic

David Heled, VP R&D of mobile specialist Cellebrite, advises on the consequences of mobile malware and how it can be identified, before it’s too late.

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